Daniele Petronelli at TECH(NO.8) – TECH(NO) LIVE

If you haven’t checked out a Reverse Events TECH(NO) event yet, be sure not to miss the next one scheduled for April 18. TECH(NO.) blends the underground feel of a secure loft space (location released the day of the even) with full stage production and of course house of hard hitting Techno.

See what to expect at TECH(NO) by checking out the entire TECH(NO.8) set by Daniele Petronelli below.

[youtube https://www.youtube.com/watch?v=3R8_19X8f3k&w=560&h=315]

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Sydney Blu headlines TECH(NO.9) with Chris Robert (Live). Local support includes local heavy hitter Orville Kline, Twitchin Skratch, Miester, Ken Sheldon, Zander. Early bird tickets are SOLD OUT, be sure to snag yours >>>>> HERE <<<<< before they sell out.

Reverse Events – TECH[NO.7]

The In-demand TECH(NO) Loft Series Kicks Off 2015 Strong With Inphinity, Eelrack, and Chris Robert (Live) On Saturday, February 21st!

TECH[NO.7]

 

To follow up the End of the Year TECH(NO) party with Balthazar and JackRock and Autograf’s surprise guest performance, Reverse Events is back at it with the first TECH(NO) Loft event of the year – and per the usual, it’s bigger and better than ever! TECH(NO.7) will see numerous upgrades such as a new stage design, an enhanced visual/light show, and more bathrooms to accommodate the party’s explosive growth since the inception just less than a year ago. On the bill – Inphinity (pictured below), one of Chicago’s icons, bringing the heat with a proper Techno set prepared solely for this performance, along with Eelrack bringing his dark Techno beats all the way from Brooklyn, and Romanian Tech-house/Techno producer Chris Robert with a special Live PA set. Address to the secret location will be announced the day of on the official event page and a day sooner to all ticket holders via email. Don’t miss out – get your tickets today as space is very limited!

Links

Official Event Page
Buy Tickets via Resident Advisor
Facebook Event

eelrack life

Eelrack’s New Dance Floor Smash “Life” Out Now On Beatport

House music maestro Eelrack is one of the few red hot prospects in the new age of house music this year, capturing gigs at five EDCs, two Electric Forests, the Wonderland series, Burning Man, YOUtopia, Infrasound, and a 19-stop summer 2014 tour. Capturing the essence of downright funky four to the floor tracks, Eelrack’s sound is unmistakable as it is unbelievable; this is as good as it comes. ‘Life’ perpetuates a peculiar vibe into stone, making this one a perfect track for anyone looking for an outlandish and unique choice for their crates. You can listen to the track here on Soundcloud and don’t miss Eelrack at TECH(NO.7) on Saturday, February 21st in Chicago!

Masquerade Loft Party Feat. Tone Of Arc (LIVE) – Dustin Sheridan – HXH

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Reverse Events and Paradox Media Group have joined forces to produce a Masquerade Ball like no other – and the always spellbinding San Francisco based duo Tone Of Arc is set to soundtrack this one of a kind evening. Fresh from their Touch of Class showcase performance at the BPM Festival in Playa Del Carmen, Tone Of Arc flies out to regale the Midwest with an intimate live performance at an undisclosed loft space in true Chicago underground form. Along with a slew of local suspects, including afterhours icon Dustin Sheridan and the teamup of Tech/Funky House DJs HouseWork and HappyGhost (HXH), this is one Masquerade Ball that you don’t want to miss!

In addition to the musical journey, the Masquerade Ball will feature numerous independent artistic performances, breathtaking 18th century décor, and a hypnotizing video and light show that is sure to dazzle your senses. Don’t have a mask? No problem! The first 100 maskless attendees, including all ticket holders, will receive a complimentary mask to commemorate the engagement. Last but not least, keep your eyes peeled for some surprise guests as the organizers have often hinted at for previous shows in the past.

“When we got together with Derrick and Zoe to put this show together, we knew right away that we were going to go all out! I am personally a fan of Tone Of Arc and their music just hits me right in the gut. The way the Masquerade Ball came together is exactly how I would have imagined it in order to do the live show justice.” – Andrew DalPino, Reverse Events Managing Partner

“Coming one full year for Paradox is one thing that we kind of just fell into one event after the other. With our humble beginnings of booking a lot of artists from New York with the help of Gil Kuruneri from NOSi music to having Stefny Winter from montreal and Jubilee from DC getting Tone of Arc headline our 1 year anniversary is a great feeling of progression for us. We know where we are “now” and what we need to do, to be where we “need” to be tomorrow. Teaming up with Andrew & Yegor is just the beginning of what the possibilities can be.” – Usuf Khan, Paradox Media Group, Managing Director

“When we decided to do this event, I knew it was going to be lots of fun because it’s so much different than the events we’ve thrown thus far. The theme, the decor, and the production really brings out the full experience of the Tone of Arc live performance.” – Yegor Kiyenko, Reverse Events Managing Partner

>>>>>>>>>>FOR TICKETS FOLLOW THIS LINK<<<<<<<<<<

About Tone Of Arc

Derrick Boyd (a.k.a. Dead Seal) and partner/vocalist Zoe Presnick have been making music for most of their lives. Boyd has been a recording junkie since his teenage years and has created a volume of more than a two hundred songs and tracks which he jokingly refers to as the “Dead Seal Scrolls.” Together with Zoe, Tone Of Arc become possessed with a wide range of musical expression, bringing a glimpse of real musicality to the underground Tech House and Indie House scene. Tone Of Arc’s deep and emotional sound penetrates into the depths of your soul and their powerful stage presence, drawn from old school cats like Iggy Pop, The Clash, and Bowie, makes their live performance truly a unique spectacle. In short, Tone of Arc refers to the sound of the laws of creation, a name born from the wonder of the sound that holds all things in the universe together.

Links:

https://www.facebook.com/pages/TONE-of-ARC/206988806053907
https://soundcloud.com/toneofarc
http://instagram.com/toneofarc

About Reverse Events

Already creating a huge buzz in the Chicago scene after less than a year of being in business, Reverse Events has big plans for 2015 including the introduction of bigger and better shows, new venues, and the expansion of their flagship TECH(NO) event series. As an independent promoter/organizer, Reverse focuses on creating immersive end to end experiences that are unique every time.

Links:

http://reverseevents.com
http://facebook.com/reverseevents
http://twitter.com/reverseevents
http://youtube.com/user/reverseevents
http://instagram.com/reverseevents

About Paradox

Paradox is a just a normal organization run by a group of radio controlled monkeys who think something needs to be done rather than just existing. We are a philosophy evolved on the roots of absolute ambiguity and indulgence in the art form. Paradox is made up of two opposite things and that seems impossible but is actually true or possible. Every experience is a paradox in that it means to be absolute, and yet is relative; in that it somehow always goes beyond itself and yet never escapes itself.

Links:

https://facebook.com/paradoxmediagroup
https://youtube.com/user/paradoxteevee
http://instagram.com/paradoxmediagroup

Reverse Events Series TECH(NO)

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On Saturday September 6th in an undisclosed (yet) location TECH(NO.3)  will open its late night doors and intrigue its crowd once again until the sun comes up. TECH(NO) events typically pop up monthly in the downtown Chicago area. If you are looking for an updated underground experience with all the features of a big room show, you might want to add TECH(NO) to your calendar.

Three things stand out in in Reverse’s TECH(NO) series which makes it one of a kind. First, is the fact that it is aimed to give party goers an underground feel with the production of a mainstream concert event. This involves the level of stage production, sound acoustics and decor production at the loft space. Couple that with a small intimate setting of which the location is revealed the day of the event and you have something unique. Second, all artists that are booked are encouraged to play a more techy set. Techno and tech-house are the bread and butter of these parties and give a nice twist to the ever growing mundane “big room house” bubble in the EDM scene. This also allows artists to play something they might not be accustomed to. Lastly is the sunrise set, which is the last set of the night which takes place from 6 am-7 am. In the underground scene it’s considered an honor to play the last set of the party as its the one  party goers experience before right before heading back home as the sun is coming up. This reminds me of the ending of Groove. If you haven’t seen that movie, you should.

Below check out my Interview with Reserve Events partner Andrew Dalpino, as we get a personal perspective of what made TECH(NO) what it is today and what we might expect going forward.

1)   Seeing how TECH(NO) really is a unique experience compared to what
we’re used to seeing in the Chicago scene, could you briefly explain how idea came about?
– The idea to produce TECH(NO) came about one day when me and my partner Yegor were sitting down and brainstorming for ideas for our first show together. I had always wanted to do an underground show but I wanted to do it the right way. In the past when I attended afterhours or loft shows there was usually little organization, no creativity, hardly any attention to production, a lack of security, and even safety hazards sometimes – I thought to myself, I could do this better. When the idea for TECH(NO) came up, it seemed like the perfect opportunity to show Chicago what we could do!

2)   Why Techno as the choice of music? Instead of let’s say “Chicago House” sets?
– House Music is already well represented in Chicago. As an independent forward-looking promotion company, we wanted to bring something new to the table. I am a huge music nerd and I follow trends quite closely. I predicted the rise of Deep House about a year before it started breaking and my hunch was that Techno would soon follow. As of right now, Techno is the 3rd top selling genre on Beatport behind Deep House and Tech-house.

3)   Is there a ceiling to how big these events can get before you have to think bigger? Or is the plan to keep them small and intimate mirroring underground events?
– The idea is to make them bigger and better every time. Every TECH(NO) show thus far has been just that. There are certain benefits of keeping the show small, like the intimate atmosphere, and that we are better able to keep our crowd at a certain caliber – but the goal has always been to one day turn the party into a stadium show with a massive billing. For now, we are focusing on TECH(NO) the “Loft Series” which typically hold about 400 people. I’d say even if we did make it as far as a stadium show, we’d still continue to do our loft series as a way of staying “grounded.”

4)   You have included “hometown heroes” in past lineups as in this current TECH(NO) lineup. Is that by coincidence or done on purpose to expose the audience to some Chicago artists they might not otherwise go out of their way to see?
– I love supporting Chicago DJs but the main reason why I book the artists for TECH(NO) is because I feel they will do the best job in maintaining the experience that we set out to provide. In some cases I think to my self, “That would be really awesome to see such and such a DJ play a Techno set!” and in other cases I book them because I know people like to come out to see them. Right now, for example, I am working on bringing in an artist I just met from New York who I feel the Chicago market would really dig. Sometimes we’ll get requests from International DJs that just want to play a major US market, and therefore we’ll grab them for super cheap. The lineup is often a juggling act which, at the end of the day, is usually decided on a number of factors.

5)   Being the event promoter I bet it is hard for you to choose one,but what is your personal favorite aspect of TECH(NO)?
I like the vibes. I’m all about vibes. I’m lucky to have a partner that understands this as well. From the look of the room, to the acoustics, to the stage design, to the attitude of the doormen, and even the parking lot – everything is designed to vibe in unison. Some promoters understand this, but most don’t in my opinion. For me, the most satisfactory part of the show is seeing all of the creative aspects we control come together as one experience – and it’s usually over the top!

tech[NO] logo

 

For tickets and more information, visit ReverseEvents.com.

About REVERSE Events:

REVERSE Events is a Chicago-based Independent Electronic Music event promoter/organizer. Founded in 2014 by partners Andrew DalPino and Yegor Kiyenko, the company aims at providing unparalleled live music experiences.

REVERSE Events Links:
http://reverseevents.com
http://faceboook.com/reverseevents
http://twitter.com/reverseevents
http://youtube.com/user/reverseevents
http://mixcloud.com/reverseevents/
http://google.com/+Reverseevents
http://instagram.com/reverseevents
TECH(NO.3) Links:
http://reverseevents.com/event/techno3-loft-party-w-dustin-sheridan—goshva—twitchin-skratch—miester—legend-mode—zander
http://www.residentadvisor.net/event.aspx?624006
TECH(NO.3) Announcement Video:
https://www.youtube.com/watch?v=gLnKN0RTaqU&list=UUOFq2oxHCHrq4kKNW1LYwpA
TECH(NO.1) Recap Video:
https://www.youtube.com/watch?v=oLuRCYLUlTA&list=UUOFq2oxHCHrq4kKNW1LYwpA

For all media inquiries please contact Andrew DalPino at andrew@reverseevents.com.